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Paper Choices

Choosing the right paper for your printed job is important. Who is your target market? What image does your product and company wish to portray? You need to think carefully about these points when...

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Website Design: Using Focal Points

On average the regular viewer spends less than 20 seconds per website before deciding to stay or leave. This means that there is only a small window of opportunity to grab their attention. So how can...

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Printing: Digital vs Offset

At All About Print, we offer a wide range of print options, depending on what is required. Many customers have different requirements for different jobs. Do you need it quick? Is colour important? Do...

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Your Brand Personality

Every company has a brand and every brand has a personality. As a business owner, its vital for you to discover what your brand personality is and how to communicate it day in, day out. The first part...

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The Psychology Of Colour

How To Choose The Right Colours For Your Business Colour is deeply linked to human emotions and moods, with research telling us that a product’s colour influences 60-80% of a customer’s purchasing...

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The Emotions Of Colour

The Emotions Of Colour Responses to colour vary depending on the culture and the age of a person. Here are some general responses to colour by Australian consumers and some logos that use those...

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Knowing Your Colour Numbers

Colours all have unique codes or numbers that help to get the exact match when printing or using them online. Depending on whether you are using the colour online or through a printing process, you...

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5 Key Principles of Logo Design: Simplicity

At All About Print, we specialise in logo design. When beginning each project, we take 5 key principles into account to ensure the logo design is a success for our clients. A good logo is distinctive,...

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5 Key Principles of Logo Design: Memorability

Every logo tells a story. Great logos, they cut the fat away without removing the overall message. The sign of a great logo is it’s memorability. Who can close their eyes and see the Nike logo, the...

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5 Key Principles of Logo Design: Timelessness

An effective logo should be timeless. Does yours stand the test of time? A well-crafted logo should last over 10 years without the need to re-design. Whilst a trendy element might look good today,...

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5 Key Principles of Logo Design: Versatility

An effective logo works across a variety of media and applications. The goal of a company logo is to present a unified image of your company that suits ALL purposes. This means planning ahead and doing...

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Website Design: Using Focal Points

On average the regular viewer spends less than 20 seconds per website before deciding to stay or leave. This means that there is only a small window of opportunity to grab their attention. So how can...

View Article

Printing: Digital vs Offset

At All About Print, we offer a wide range of print options, depending on what is required. Many customers have different requirements for different jobs. Do you need it quick? Is colour important? Do...

View Article


Your Brand Personality

The post Your Brand Personality appeared first on All About Print.

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The Psychology Of Colour

The post The Psychology Of Colour appeared first on All About Print.

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The Emotions Of Colour

The post The Emotions Of Colour appeared first on All About Print.

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Knowing Your Colour Numbers

The post Knowing Your Colour Numbers appeared first on All About Print.

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5 Key Principles of Logo Design: Simplicity

The post 5 Key Principles of Logo Design: Simplicity appeared first on All About Print.

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5 Key Principles of Logo Design: Memorability

The post 5 Key Principles of Logo Design: Memorability appeared first on All About Print.

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5 Key Principles of Logo Design: Timelessness

The post 5 Key Principles of Logo Design: Timelessness appeared first on All About Print.

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